The Trade Desk, Inc. operates as an advertising technology company. The Company offers online advertising platform that manages display, social, mobile, and video advertising campaigns. Trade Desk serves customers worldwide.
We Hate Digital Advertising/We Love Digital Advertising! - 04/06/2018
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Sometimes, Choice Can Be A Bad Thing - 04/04/2018
Google is looking to wedge into the TV advertising business by displacing Comcast's ad technology. The company has signed on the likes of CBS and Bloomberg.
Labor groups are praising Democrat Laura Moser's campaign for its collective bargaining agreement. But some argue campaigns are too unpredictable to guarantee workers the benefits that come with unionizing.
Mark Zuckerberg suggests the Cambridge Analytica controversy hasn't done major damage to user activity. And it looks like the impact on ad sales might be modest....TWTR
Oath is taking its unified adtech platforms on a road show to better help Madison Avenue appreciate its new-look offering; one that it hopes will blend the upper funnel reach of linear TV, as well as the sophisticated targeting of its streamlined adtech offering.
Women are increasingly spotlighting gender as they make a record-breaking run in 2018.
The spending is more than five times what Trump paid the firm in June, and appears to be outpacing any similar effort by Clinton.
We asked three media agencies to come up with media plans and budgets for someone looking to swing an election in Michigan and Wisconsin using facebook.
Mark Zuckerberg admits settings had become too complicated but denies company is trying to force people to share their data
Political consultant Mark Jablonowski predicts that Facebook Inc. won’t lack for political ads during this year’s campaign season despite the rancor caused by Russian election meddling and a massive data leak.
Facebook's Audience Network is expanding Facebook's influence in the marketing business and posing a new threat to Google.
Only newer, privacy respecting business models can save us from our current digital predicament.
The former Trump campaign manager distanced himself from the controversial data-mining firm.
Swift announced she made a donation to the March For our Lives, a student-led rally to demand Congress to take action on gun control and stop mass shootings.
A strategy overhaul is underway at Amazon Studios, and it comes all the way from top brass including CEO Jeff Bezos, according to a new report from Variety.